1. Reading 1.1 discusses the linear or process model of communication, sometimes known as the Sender/Message/Receiver. What are the limitations of this model?
2. 2. How does Thompson (Reading 1.2) distinguish the term 'mass communication' from face-to-face communication?
3. 3. What are the three objects domains of analysis proposed by Thompson (Reading 1.2) in the analysis of mass communication?
Comments:
1. The limitations of this model can be illustrated through reference to an example that often appears in process model text. In this example, the communication is almost completely decontextualised. In other words, most bacground or relevant information, most contextualising detail, is left out.
2. He suggests that the growth of 'mass communication' in the modern period has seen several distinctive and important developments which distinguish it from face-to-face.
3. The three aspects are closely interconnected in the process of producing and transmitting media messages, but by distinguishing between them we can delineate three object domain of analysis.
a) The first aspect is the process of production and diffusion, that is, the process of producing the material of mass communicatin and transmitting or ditributing it via channels of selective diffusion.
b) The second aspect is the construction of the media message. The materialtransmitted by the mass communication is a produck which is structured in various ways: it is a complex symbolic construction which displays an articulated structure.
c) The third aspect of nass communication is the reception and appropiation of media messages. these messages are recieved by individuals, and groups of individuals, who are situated within specific social historical circumstances, and who employ the recources available to them in order to make sense of the messages received and to incorporate them into their everyday lives.
2. 2. How does Thompson (Reading 1.2) distinguish the term 'mass communication' from face-to-face communication?
3. 3. What are the three objects domains of analysis proposed by Thompson (Reading 1.2) in the analysis of mass communication?
Comments:
1. The limitations of this model can be illustrated through reference to an example that often appears in process model text. In this example, the communication is almost completely decontextualised. In other words, most bacground or relevant information, most contextualising detail, is left out.
2. He suggests that the growth of 'mass communication' in the modern period has seen several distinctive and important developments which distinguish it from face-to-face.
3. The three aspects are closely interconnected in the process of producing and transmitting media messages, but by distinguishing between them we can delineate three object domain of analysis.
a) The first aspect is the process of production and diffusion, that is, the process of producing the material of mass communicatin and transmitting or ditributing it via channels of selective diffusion.
b) The second aspect is the construction of the media message. The materialtransmitted by the mass communication is a produck which is structured in various ways: it is a complex symbolic construction which displays an articulated structure.
c) The third aspect of nass communication is the reception and appropiation of media messages. these messages are recieved by individuals, and groups of individuals, who are situated within specific social historical circumstances, and who employ the recources available to them in order to make sense of the messages received and to incorporate them into their everyday lives.
1 comment:
Please credit your source(s) and plan on explaining "decontextualised" in class. Thanks
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